PORTLAND Oregon December 3 2018 PRNewswire -- Technological innovation in products high adoption rate of smartphones growth of e-commerce and m-commerce industr ies increased spending capacity of consumers and flexibility associated with ease of use feature of gift cards would boost the growth of the Italy g ift c ards market Allied Market Research published a report titled Italy Gift Cards Market by Functional Attribute Open Loop and Closed Loop and Industry Vertical Retail and Corporate Institutions Opportunity Analysis and Industry Forecast 2018 - 2025 The report provides detailed analyses of the top winning strategies market shares projections driving factors opportunities key segments and competitive landscape According to the report the Italy gift cards market generated 2576 billion in 2017 and is expected to reach 8437 billion by 2025 registering a CAGR of 162 from 2018 to 2025 Technological innovation in products high adoption rate of smartphones and growth of e-commerce and m-commerce industries drive the growth of the Italy gift cards market In addition increased spending capacity of consumers and flexibility associated with usage of gift cards drive the market However fees associated with card transaction and dearth of security measures as seen in credit or debit cards hinder the growth of the market On the other hand large number of promotion and loyalty programs associated with gift cards are anticipated to fuel the consumption rate of gift cards among smart phone users especially online shoppers which in turn is anticipated to provide lucrative opportunities to the gift cards market Closed loop segment to maintain lion s share t h r ough 2025 Among functional attributes the closed loop segment had the largest share in 2017 accounting for 69 of the total market The segment is expected to maintain its lions share through 2025 This is because the process of redeeming credit points through closed loop gift cards assists in reinforcement learning process that eventually results in higher consumer retention rate leading to more profits for businesses However the open loop segment would register the highest CAGR of 172 from 2018 to 2025 as open loop gift cards provide security efficiency and flexibility of electronic payments Retail segment to dominate in terms of revenue through forecast period Among industry verticals retail segment held the largest share of 72 in 2017 and would maintain its lead through the study period However the corporate institutions segment would register the fastest CAGR of 171 from 2018 to 2025 due to the growing adoption of gift cards as a reward tool as getting rewarded aids in creating a positive perception of the corporate institute and merchants that accept such cards Leading market players The leading market players analyzed in the report are Amagroup Srl AmazonComInc Amilon Srl Argentea Srl Epipoli Spa First Data Corporation Ingenico Group Prepay Technologies Ltd SVM Global and Vantiv Worldpay These players have adopted different strategies such as collaborations mergers acquisitions joint ventures partnerships expansions and others to gain a strong position in the industry Access KNOWLEDGE TREE Premium on-demand subscription-based pricing model at https wwwalliedmarketresearchcom knowledgetree Knowledge tree is a cloud-based intelligence platform that offers more than 2 000 selective off-the-shelf reports on niche markets to enable our clients gain deep insights on the latest trends dynamic technologies and emerging application areas Similar Reports Allied Market Research AMR is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland Oregon Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of Market Research Reports and Business Intelligence Solutions AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain